Welcome to the online press kit for Pamela Yellen and
Bank On Yourself!
Financial Security and Guaranteed Growth
for Hard-Working Americans
Americans saw $11 Trillion in personal wealth evaporate in the 2008 stock crash, erasing years of gains and causing many to refer to the 2000s as a "lost decade."
But hundreds of thousands of people who use the Bank On Yourself (BOY) method did not lose a penny. Instead, they saw their nest eggs keep on growing - safely and predictably - right through the financial calamity.
It's the one financial asset that increased in value in the crash of 2008, and in 1929, and in every period of economic boom and bust since: Cash-value life insurance.
Some financial wizards say these policies are not a good place to put savings — that the "cash value" grows too slowly. Bank On Yourself Founder and President Pamela Yellen, a feisty financial educator who can leg press 250 pounds, is ready to debate them "anytime, anywhere." She's even offered $100,000 to anyone who can find a better financial strategy.
Pamela and her husband Larry own 18 of these specially-designed policies. They have seen growth every year, even during the two financial crashes of the 2000s.
"It's been a life-changing, life-saving, financial and retirement plan saving strategy," she says. "It's the only thing that saved people during the crisis."
The S&P 500 ended the decade down almost 25 percent below where it was at the beginning of 2000, not even factoring in the 29 percent inflation over the decade. That means if you had put $10,000 into an S&P 500 Index fund (where most retirement plan assets are invested) at the beginning of 2000, it would have been worth about $7,488 at the end of December 2009. Factoring in inflation would have slashed that investment to $5,466.
Pamela believes return of your principal is at least as important as return on your principal. Her mission is to spread the word that Americans don't have to keep gambling their savings when there is a vehicle that can provide real financial security.
What makes the life insurance policies used for the BOY method different? They are dividend-paying whole life policies, with a special rider added on that puts the growth of money in the policy on "legal steroids," Pamela says. In these policies — which are virtually unknown to most financial advisors and experts — dividends can be left in the policy to purchase additional coverage, while at the same time growing cash value most efficiently. This yields more equity, especially in the early years of the policy, allowing people to use it as a financial management tool from the start.
BOY is not a one-size-fits-all plan. Policies are customized for each person's situation, goals and dreams. While people of all ages and means may benefit from Bank On Yourself, it is not appropriate for people who can't make ends meet. It can be especially beneficial for families earning between $75,000 and $350,000 annually.
Pamela's book BANK ON YOURSELF: The Life-Changing Secret to Growing and Protecting Your Financial Future, released in paperback March 22, has reached number 3 on the New York Times best-seller list. She donates 10 percent of all royalties to charities and educational not-for-profit organizations, such as The Smile Train, The Nature Conservancy, Susan G. Komen for the Cure, Heifer International and Hawk Watch.
To learn more about Pamela Yellen and Bank On Yourself, visit her public Web site at: www.BankOnYourself.com
Download Pamela's One Pager
Media Contact is Michelle Tennant: Michelle@publicityresults.com, 828-749-3200.

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